True North Realty · Seller MarketingYour home deserves a
marketing campaign —
not just an MLS entry.
From professional photography and interactive online experiences to premium print, video, social media, and worldwide online exposure, True North Realty presents your home with intention at every touchpoint.
TRUE NORTH REALTY
TRUE NORTH REALTY
Photography syndicated via Canopy MLS · 42 total images in the listing set
One property. One complete marketing campaign.
A coordinated marketing campaign built to reach two distinct buyer audiences at once — showcasing the property through cinematic media, immersive tours, editorial photography, and full multi-portal syndication.
- Building
- 4,790 SF
- Land
- 10.25 acres
- List price
- $2,700,000
- Editorial MLS photography47-image set syndicated across Canopy MLS + partner portals
- Aerial / drone imageryElevation + long-range mountain context captured at sunset
- Cinematic property film (Four Horsemen Media)Full-length horizontal walkthrough — MLS Web URL: youtu.be/mVkkjRwwIKo
- Vertical social reel9:16 short-form cut for Instagram / TikTok / YouTube Shorts
- Matterport 3D virtual tourImmersive walk-through for out-of-market and luxury buyers
- Long-form MLS descriptionFull remarks written for both venue-buyer and estate-conversion audiences
- Dedicated commercial marketing narrativeTurn-key venue positioning + luxury estate re-imagining
- Multi-portal syndicationZillow · Realtor.com · Redfin · Homes.com · luxury network
- Weekly seller marketing reportShowings, portal traffic, and inquiry recap emailed to seller
- Private tour schedulingBy appointment with the listing agent
Listed by Katie Lamboglia · Co-listed by Cortney Robinson · True North Realty · Canopy MLS #4263026
Explore the property the way buyers will.
Dollhouse, floor-plan, and inside walk views — the same immersive tool luxury and out-of-state buyers use to shortlist before flying in.
Open 3D tour ↗Vertical short-form cut used across Instagram Reels, TikTok, and YouTube Shorts to drive top-of-funnel awareness.
The mockups below present the same campaign · Listed by Katie Lamboglia · Co-listed by Cortney Robinson · True North Realty · Canopy MLS #4263026 · Additional visuals shown as representative examples
Every part of the presentation shapes how buyers see the property.
A True North listing isn't a photo set on the MLS. It's a fully coordinated presentation — from the way the first image loads on a phone to the paper stock a brochure is printed on.
Composed, lit, and edited for how buyers actually scroll.
Brochures, feature sheets, and open house material built inside the True North system.
Printed and interactive layouts on qualifying listings.
3D walkthroughs so buyers experience the flow before they arrive.
Cinematic tours and short-form Reels for the platforms buyers use.
Aerial context on acreage, waterfront, view lots, and estates.
Just Listed, Reels, Feature carousels, Open House, Under Contract, Just Sold.
The document the seller sees before signing — considered end to end.
Showings, feedback, online activity, and next moves — every week.
The first showing happens online.
Most buyers see your home on a phone before they ever pull into the driveway. That first scroll has to earn the second look — every image is composed, lit, and edited for it.
Full daylight photo shoot on every listing.
Featured on properties that show best at dusk.
Where the property benefits from acreage, waterfront, or views.
The features buyers linger on — captured intentionally.
Let buyers experience the home before they walk through the door.
3D walkthroughs, interactive floor plans, and a full property page — buyers can move through the layout from anywhere, and relocation buyers can understand the flow long before they travel.
TRUE NORTH REALTYBuyers walk the home from any device, any time zone.
Out-of-market buyers understand size and flow before flying in.
Room relationships and sightlines that photos can't fully show.
Interactive tours keep buyers on the listing page — not scrolling past it.
Your buyer may not live here yet.
Our listings are positioned for buyers searching locally, nationally, and from outside the region — especially relocation buyers who often begin their home search online long before arriving in North Carolina.
National consumer portal syndication through Canopy MLSOwned media reaching relocation researchers via YouTube & searchBuyer database segmented by saved-search + relocation intentContent designed for buyers researching NC long before they arriveWhere buyers find your home.
One listing, dozens of destinations. The moment your home hits Canopy MLS, it's pushed to the national portals, brand networks, and search sites buyers actually use.
Portal availability depends on each site's active IDX/syndication agreements with Canopy MLS. We confirm distribution for every listing at contract signing.
Built for the feed.
A True North listing isn't a single graphic. Content evolves week over week — Just Listed, Reel walkthrough, feature carousel, Open House story, Price Improvement, Under Contract, Just Sold.
TRUE NORTH REALTYOne listing. Multiple stories.
We don't post the home once and forget about it. The campaign moves with the market — from anticipation through the sold announcement.
Print that feels as premium as the property.
Property brochures, feature sheets, and open house material — every printed piece is built inside the True North visual system, not from a generic template.
TRUE NORTH REALTYTRUE NORTH REALTYTRUE NORTH REALTYEditorial cover, considered spreads.
The full home story, in-hand.
Signage, sign-in, and take-aways.
What sellers see before they sign.
Motion creates attention.
Cinematic property video, vertical Reels, agent-hosted tours, and — where the property calls for it — aerial context. Buyers stop scrolling when the story moves.
TRUE NORTH REALTYTRUE NORTH REALTYThe full home in a single, considered edit.
Built for how phones actually consume video.
Walk the home with the person selling it.
Acreage, waterfront, views, and setting — from above.
A digital home for your listing.
Every True North property gets a purpose-built page on nctruenorthrealty.com — professional gallery, interactive map, commute estimator, open house RSVP, and one-tap contact for the listing agent.
- Full professional gallery
- Interactive map & schools
- Commute estimator
- Open house RSVP
- Schedule a showing
- Direct listing inquiry
- Share to email & text
- Buyer saved-search match
TRUE NORTH REALTYDirect to active buyers.
New listings are matched against active True North buyers, saved searches, and relocation inquiries — then delivered as buyer alerts via our email marketing and open house campaigns.
TRUE NORTH REALTYWe don't rely only on third-party portals.
Living in NC and True North New Homes are our own media channels — content that attracts buyers researching the region long before they ever enter a traditional property-search funnel. Your listing rides that audience.
TRUE NORTH REALTYTRUE NORTH REALTYTRUE NORTH REALTYLuxury is not just a price point —
it's a standard of presentation.
Attention to detail. Quality photography. Considered print. Digital experiences that feel intentional. Strategic storytelling that stays consistent across every platform. It's the same standard on every home we present, regardless of price.
What a True North launch looks like — Morganton.
A single representative listing, marketed across every channel in the True North system — coordinated, not scattered.
TRUE NORTH REALTYTRUE NORTH REALTYTRUE NORTH REALTYTRUE NORTH REALTYNot "set it and forget it." As your listing stays active, we refresh angles, promote open houses, spotlight features, and re-engage the buyer database.
Marketing you can actually see.
Every week you get a clear, honest update: showings, buyer feedback, listing views, competing inventory, and what we're doing next.
TRUE NORTH REALTYYou're not just choosing marketing. You're choosing a team with verified results.
Every review is verified by RateMyAgent — collected from real closed clients, not curated testimonials.
Seller ConsultationYour home should stand out
before the first showing ever happens.
Let's talk about how True North Realty would position, present, and market your property — with the full True North system behind it.